TCL Philippines proudly introduced its latest innovation, the TCL Free Built-In Refrigerator during the launch at Azadore Restaurant. TCL showcased its smart refrigeration technology and also hosted a cooking demo for the intimate gathering.
Chef Tatung and Ms. Joyce Pring-Trivino teamed-up to showcase the advanced features and practical applications of the TCL Free Built-In Refrigerator.
"This groundbreaking refrigerator marks our debut in the cross-door category. It seamlessly blends cutting-edge technology with a sleek, modern design, transforming your kitchen into a space of effortless functionality. The TCL Free Built-In Refrigerator isn't just an appliance- it's a major step forward for TCL, showcasing our unwavering commitment to enhancing everyday living with smart and stylish solutions," said Shae Yu, Marketing Head at TCL Philippines.
Chef Tatung not only reiterated the great features of the TCL Free Built-In Refrigerator but also added that it perfectly stores ingredients with the ideal temperature settings. "Straitforward lang, I'm so impressed by the advanced cooling system, the convertible zone that I can adjust anytime I want to and of course, the spacious interior that allows me to organize my ingredients efficiently, making meal pre a breeze for my daily content also."
He also added that TCL is quite a kitchen game changer. "As a chef, I appreciate TCL's commitment to functionality and design, which are crucial in creating a seamless experience in my kitchen."
Meanwhile, for Ms. Joyce Pring-Trivino, "Having the newest TCL Free Built-In Refrigerator has become a fun family activity. It's a great way for me to involve my boys in choosing healthy snacks and meals, and my husband loves organizing everything neatly."
She added, "I love how the TCL Free Built-In Refrigerator highlights innovation meets space-saving design. It maximizes floor space by 21% compared to traditional models, yet boats an impressive 521L capacity. Talk about win-win!"
Chef Tatung also prepared a special cooking demo, from his exciting array of 'Simpol' and easy to prepare dishes: Chopped Salad with Toasted Nuts, Chicken Steak with Mushroom Fried Rice, and Mango Jubilee for Dessert. Guests were also treated to a feast after the event.
"TCL started the refrigerator line in 2021 and has witnessed an YoY growth of 192% from 2022 to 2023. We're happy that TCL has become a trusted name in Filipino homes. We're the leader in panel TVs and a global TV powerhouse, but our focus goes beyond the screen. We're passionate about creating exceptional, tech-driven appliances that are affordable for everyone. We believe in constant innovation to bring Filipino families the future of home living, today. With TCL, you'll find the perfect appliance to simplify your life and inspire culinary greatness in your kitchen," said Joseph Cernitchez, Brand Manager at TCL Philippines.
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