Lenovo appoints Sumir Bhatia as its first Chief Commercial Officer for the Asia Pacific region. He will lead the newly created commercial organization in APAC, bringing together enterprise sales, solution sales, channel, and alliances teams to drive stronger commercial alignment and accelerate growth across the region. He will report to Amar Babu, Lenovo President APAC.
Bhatia has led Lenovo's Infrastructure Solutions Group for the past decade and has been spearheading a transformative phase of sustained growth for Lenovo's APAC infrastructure business.
The Asia Pacific region represents a highly dynamic landscape for digital transformation and technology adoption to drive business impact. This dynamic is defined by diverse levels of digital maturity, evolving infrastructures and significant untapped potential, which represents a unique opportunity for Lenovo to deliver flexible, end-to-end solutions that address a wide range of customer needs.
The newly established commercial organization, led by Bhatia, will more closely align Lenovo's differentiated full-stack AI offerings and commercial capabilities across business groups, teams and markets to deliver Hybrid AI solutions to commercial customers.
The appointment follows the announcement of the planned retirement of Ivan Cheung, VP and GM of Lenovo's PC & Smart Devices (PCSD) and COO in APAC this June 2026. Cheung has made significant contributions to Lenovo's growth and device business success in the region over the years.
Benjamin Yeh succeeded Cheung as VP and GM for PCSD for APAC region in March 2026. He brings over two decades of industry experience and deep business management expertise to lead Lenovo's APAC PCSD business through the next phase of growth.
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