Mang Inasal has reinforced its reputation as one of the most innovative and customer-focused brands when it received three major awards at the 12th APAC Stevie Awards.
It received a Silver Stevie for Innovation in Cross-Media Marketing for - "Mang Inasal Chicken Inasal-Walang Pigil ang Sarap at Saya!" The campaign created a strong emotional connection with audiences by highlighting how customers enjoy Mang Inasal Chicken Inasal- not just for its flavor, but for the joy and sense of togetherness it brings. It reached people nationwide through a mix of digital, broadcast and on-ground activations.
Mang Inasal's Marketing Head, Allan Tan was also awarded a Bronze Stevie for being one of the Most Innovative Marketing or Advertising Professionals of the Year; and a second Bronze Stevie was awarded to Mang Inasal Marketing Team.
"These awards reflects the spirit of innovation that drives Mang Inasal forward," said Mike Castro, President at Mang Inasal. "We're proud of the team and grateful to our customers, whose continued support inspires us to grow and serves better every day."
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