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Friday, March 12, 2021

Tang Coco Plus, A Refreshingly Buko Pandan

Nothing beats summer than a cool and refreshing drink. Tang Coco Plus Buko Pandan is the first of its kind powdered beverage, a Filipino favorite. This delicious drink is a cool reminder of summer trips to the beach or hiking in the province. 

This summer might be different from the previous ones when traveling and going places are normal, but who says you can't enjoy reminiscing about it with your family and friends, sipping a cool and refreshing drink at home. 

Tang introduces us to a new flavor: Tang Coco Plus Buko Pandan.

Tang's latest drink is delicious and nutritious also as it has Magnesium and Iron. Tang is known for being the Philippines' #1 powdered beverage drink, with 21 fruit flavors that meets every craving for a refreshing drink. 

According to the 2020 State of Snacking Survey conducted by the Harris Poll on behalf of Tang's parent company Mondel─ôz International, 69% of consumers in developing countries like the Philippines actively seek snacks that are immunity boosting, or those that help strengthen the body against diseases. Mondel─ôz International is one of the world's leading snack companies, with a 58-year history in the Philippines. The Company's purpose is to empower people to snack right, with the right snack for the right moment, and made the right way.

Using this insight from consumers, Tang sought to provide Moms with a new flavor that's delicious PLUS is also a great meal partner thanks to the nutrients it contains: Magnesium and Iron. We all know that we sweat more during summer; and that when we sweat, we lose not only water but also minerals such as Magnesium and Iron, among others. We need to make sure to replenish them, so we remain healthy and avoid getting sick. Even if it's not summer though, we still need to make sure we get enough of these nutrients through the food we eat and the beverages we drink.

"The future is uncertain which is why parents play an important role in ensuring that their kids are prepared, now matter what will happen. Tang believes that by giving kids a drink they love PLUS the benefits that moms approve, we can prepare kids for the future," says Carlo Isla, Beverage Category Manager of Tang. "With this, we are very excited to share Tang's newest flavor, Tang Coco Plus Buko Pandan. It is the first and only one of its kind in the Philippines, a powdered beverage with Buko Pandan flavor PLUS Magnesium and Iron. For only P17.50 you get the refreshing taste of Buko PLUS Pandan that's good for family- PLUS it's refreshing, too. It is a fulfillment of our purpose as a company, to provide the right delicious drink, for the right moment this summer, and made the right way with good nutrition for your family."

This new flavor is delicious and refreshing by itself, or enjoyed as a meal partner with the family, especially during these hot months up ahead. It has the taste of Buko Pandan that you have grown up with, and a PLUS of wholesome minerals. Enjoy it with lots of ice cubes or as an iced shake. Get creative and add a pandan leaf too for those great social media photos. 

Tang Coco Plus Buko Pandan is also available via Shopee and Lazada. 


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