DTI's annual National Trade Fair is set from February 18-22, 2026 at the Megatrade Halls of SM Megamall. The 2026 DTI National Trade Fair aims to promote MSMEs and showcase local products from the different regions of the Philippines. This event is also DTI-BMDPO's core platform for enterprise growth, buyer linkage and product development. The trade fair is open to the public and is FREE of charge.
In 2025, DTI-BMDPO, in partnership with industry stakeholders, successfully delivered ten DTI-Bagong Pilipinas national trade fairs, alongside strategic international participation across priority sectors. These fairs has generated a combined P621.1 million in cash sales, confirmed orders and ongoing negotiations that directly benefited 1,490 MSMEs nationwide and has attracted more than 163,000 buyers and visitors.
These results demonstrates the effectiveness of sustained trade-fair programming in moving MSMEs beyond one-time transactions toward longer-term market relationships and brand growth.
The 2026 NTF will present a curated selection of eco-friendly, design-driven and high-value Filipino products for buyers, entrepreneurs and conscious consumers. It highlights the upgraded Philippine Sustainability Pavilion that features furniture, textiles, fashion, and handicrafts, and native grasses sourced from different regions across the country. Innovative uses of recyclable and reusable materials will also be showcased, transformed into functional pieces for homes, offices and commercial spaces.
Beyond the exhibition floor, visitors can take part in daily live activities, including craft workshops, product demonstrations and cultural performances. These activities aim to deepen appreciation for Filipino creativity while highlighting the skills, materials and traditions behind locally made products.
There is also the dedicated DTI Buyer's Day 2026: Sourcing and Connections. This aims to strengthen B2B sourcing, networking and partnership-building between MSMEs and institutional buyers.
Together, the NTF Buyer's Day form an integrated platform that connects MSMEs with both consumer and institutional markets, reinforcing DTI-BMDPO's market-driven approach to enterprise development.
The NTF is more than a retail platform. It serve as engines of MSME development, enabling enterprises to test products, refine branding, adjust pricing strategies and respond to consumer demand in real time.
Large-scale national fairs deliver broad visibility and high foot traffic. For most participants, these repeated exposure across multiple fairs has translated into stronger sales performance and improved readiness for both domestic and export markets.
"With twelve trade fair events planned for 2026, we are strengthening the trade fair program as a system- one that combines consumer-facing platforms with buyer sourcing and networking opportunities," said Atty. Nylah Rizza Bautista, Supervising Head of DTI-BMDPO. "This approach enables MSMEs to move beyond single-event participation toward sustained market integration."
In-sync with the Bagong Pilipinas agenda, the 2026 NTF reflects DTI-BMDPO's continuing commitment to sustainable production, elevated Filipino design, and inclusive market access for MSMEs. As the opening event of the 2026 trade fair calendar, it sets the tone for a year focused on stronger buyer engagement, expanded sourcing opportunities and more meaningful business outcomes for Filipino enterprises.
The 2026 DTI Bagong Pilipinas National Trade Fair offers a dynamic platform where sustainability, creativity and enterprise converge.
The 2026 DTI Bagong Pilipinas National Trade Fair is from February 18-22, 2026 at the Megatrade Halls of SM Megamall, Mandaluyong City.
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